We pride ourselves in being able to work with great organizations and some of the world's elite athletes and programs. Our clients include some of Western Canada's most respected companies as well Olympic Champions, World Champions and players and coaches from the NHL, CFL, CHL and CIS. We sincerely appreciate the testimonials and endorsements we receive regarding the benefits of the services we provide.


"After carefully examining the assessments and processes introduced by CoreFive to help teams with player selection and development, I took the assessment myself.   Understanding how to apply the information leaves no doubt in my mind that this process would dramatically improve draft selection and accelerate player development.


The information contained in the assessments provides a “behind the curtain” view of the player that gives tremendous insight into the player’s natural talents and abilities, their DNA. The ability to accurately measure these traits allows the team to better understand the player as a person, manage their development, as well as compare a player’s level of development to others who have been assessed.


Speaking from my experience as a Director of Scouting for the Detroit Red Wings for seven seasons, as well as the President & General Manager with the New York Rangers for eleven seasons, I know that CoreFive’s involvement will have a significant impact on budget decisions involving player personnel.


Mistakes made at the draft table can become very expensive. Identifying talent is the easy part. Identifying and quantifying the personal skills that result in the translation of that “talent”

into a productive NHL career is what matters most.

CoreFive’s assessments will greatly help in that regard"

Neil Smith

NHL Network Analyst


President/General Manager, New York Rangers 1989-2000

Stanley Cup Champion—New York Islanders 1980-1981

Stanley Cup Champion—New York Islanders 1981-1982

Stanley Cup Champion – New York Rangers 1993-1994

NHL Executive of the Year – Hockey News 1991-1992

NHL Executive of the Year – Sporting News 1993-1994

AHL Calder Cup Champion—Adirondack Red Wings 1985-1986

AHL Calder Cup Champion—Adirondack Red Wings 1988-1989

AHL Calder Cup Champion—Hartford Wolf Pack 1999-2000


"The assessments and services provided by CoreFive have certainly convinced me that there is a better way to identify, select and develop talent within an organization. I recently reviewed an assessment report from CoreFive on a person that I served with and have known for many years. I was very impressed by how accurate and holistic the results were, as well as the breadth and depth of the report.

The CoreFive Reports provide a multi-dimensional view of the candidate. This information can then be used to objectively compare the skills required for the role with the natural talents and abilities of the candidate. 


Within the Canadian Armed  Forces, there are a number of critical positions in leadership, special forces, intelligence, key technical and operational areas where there is little margin for error. Personnel have to perform

at their best, each and every day. Ensuring that we select those best suited

for their particular roles is essential."


Lieutenant-General Ray Crabbe (Retired)

Key Appointments

Deputy Chief of the Defence Staff -  Ottawa

Responsible for Canadian Forces and Intelligence Worldwide

Deputy Force Commander

UN Protection Force, and Commander, Canadian Contingent, Balkans


Special Service Force, Petawawa

Meritorious Service Cross

Government of Canada

National Defence Medal (Gold)

Government of France for Service in the Former Republic of Yugoslavia


"Self awareness is  a  critical  component  of  athletic  and  professional success. The coaching reports provided by CoreFive take a comprehensive look at who you are and how you function in your environment in order to help you optimize your performance.


Unlike other assessments, the coaching reports CoreFive provides offer constructive ideas on how to improve your interactions and performance based on your characteristics in relation to your environment. The time Allan took to go through the assessments afterwards was very helpful and added much more value to the process.”

Catharine Pendrel - Mountain Biker 

3x World Champion - 3x Olympian  (Bronze Medalist 2016 Rio Games)

11 World Cup Wins - 27x World Cup Medalist

6x National Champion - 2x Pan AM Games Champion



“The #1 characteristic to good coaching is effective communication. The Player Assessment Reports allowed me to maximize my interactions with players throughout the year and get the most out of each of them. The 2014-15 season was the first time I used material like this and I will not coach another team without accumulating this valuable player information.”


Kris Knoblauch - Head Coach - Hartford Wolfpack

Head Coach - Erie Otters (OHL)


2016-17 OHL Champions & Memorial Cup Finalists

2016 OHL Coach of the Year

1st Coach In OHL History With 4 Consecutive 50 Win Seasons



“I have used many tools in my athletic career to help become a better curler. The coaching reports provided by CoreFive gave me incredible insight into what makes me tick, what areas I can improve on, and how important my surrounding environment is to my success. Allan’s thoroughness and hands on approach makes this tool  a must have for teams and individuals looking to take their performance to the next level.”


Marc Kennedy - Curler

Olympic Champion - 2x World Champion - 3x Canadian National Champion




"As a team, we are always looking for sustainable improvement. Learning faster than the competition is a major factor. 

We found that CoreFive's involvement with our athletes to be a major breakthrough in coaching, and the team of coaches are working closer and more effectively than ever before."


Kevin Clark - Head Coach - Edmonton Triathlon Academy

U23 Triathlon  Assistant Coach - Hong Kong Sports Institute

Represented Great Britain in 17 ITU Events

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